Here are the 5 Tips for a Successful Social Media Video Campaign.
1. Use captions
– Add captions to ensure viewers receive the message.
2. Front-load content
– Make the first part compelling by delivering key messages in the early stages of the video.
3. Try live video
– Use this feature to promote events and capture authentic moments.
4. Be open to experimentation
– Explore new methods and measure results to find your sweet spot.
5. Leverage analytics
– Determine what has been successful in the past and apply these to your future campaigns.