What are the differences between Motion Graphics and Whiteboard Animation?

Here are the things you should know.

Motion Graphics

- Animation with text as a major component
- The primary driver of action is unseen
- Great for facts, figures, and data
- Suited for serious and complex points
- Higher production cost

Whiteboard Animation

- Elements appear to be hand-drawn on a whiteboard
- The primary driver of action is the hand
- Great for storytelling
- Suited for lighthearted whimsy
- Low production cost