Your Employee Training Program Just Got Better
As organizations strive to stay competitive and adapt to constant changes, the need for innovative and impactful training methods has never been more crucial.
Traditional training approaches often fall short in engaging a diverse and technologically adept workforce, leading to a gap in learning and application.
That was until the introduction of custom HR video – a transformative solution for modern workplace training. By leveraging the power of visual storytelling and interactive content, custom HR video emerges as a vital tool in enhancing learning and retention among employees.
In this blog, we'll delve into the multifaceted benefits of using custom HR video for employee training, exploring how HR video aligns with educational principles and fosters a more informed, skilled, and engaged workforce.
The Importance of Effective Training in the Modern Workplace
The modern workplace is characterized by rapid technological advancements, diverse employee needs, and evolving industry standards.
In this context, the role of training is not just to educate but to empower employees to navigate and thrive in these dynamic environments. Here’s what we mean:
Cost-Effectiveness
Another aspect to consider is the cost-effectiveness of proper training. Inadequately trained employees can lead to decreased productivity, errors, and even safety hazards, which can be costly for businesses.
Effective training can optimize performance and reduce the likelihood of costly mistakes. Additionally, by embracing new training methods such as custom HR video, companies can save on the resources typically spent on traditional training methods like in-person seminars and printed materials.
Employee Skill Development
Effective training is crucial for employee skill development. As job roles evolve with technological changes, employees must adapt by acquiring new skills and refining existing ones.
HR video training programs that are well-structured and relevant ensure that the workforce remains competent and can meet the demands of their evolving roles. This is not only beneficial for the employees’ career growth but is also critical for the company’s success.
Engagement and Retention
GIF by Slanted Studios via GIPHY
Moreover, HR video training plays a pivotal role in employee engagement and retention.
A workforce that receives regular training feels valued and invested in. This not only boosts morale but also fosters a sense of loyalty towards the organization.
Gallup's report on the State of the American Workplace highlighted that employees who have opportunities to learn and grow are more engaged and less likely to leave their jobs.
How Custom HR Video Enhances Learning and Retention
The impact of custom HR videos in the contemporary work environment marks a significant shift in approaches to learning and retention. These videos stand out in a digital-dominated era, bringing a unique blend of visual engagement and interactivity to the forefront of employee training.
Enhanced Visual Learning
The efficacy of visual learning is well-documented, and custom a HR video capitalizes on this by breaking down complex information into visually appealing formats. This approach aligns with the brain's natural preference for processing visual data more swiftly and effectively than text.
According to a study by the Social Science Research Network, 65% of us learn visually, emphasizing the importance of visual aids in education.
The result is a more enjoyable learning experience, where information is not only easier to understand but also more likely to be remembered. Visual aids play a pivotal role in this process, catering to a significant portion of the workforce who are visual learners.
Improved Engagement and Focus
GIF via GIPHY
Keeping learners engaged is a critical challenge in any training program. A custom HR video meets this challenge head-on by weaving together narratives, striking graphics, and elements of humor to capture and maintain the audience’s attention.
This active engagement is essential, as it encourages learners to not only absorb the information but to think critically and comprehend it deeply.
Accessibility and Learning Flexibility
The modern workplace often spans across different geographies, making the accessibility of training materials more important than ever. A custom HR video offers an accessible solution, available to employees whenever and wherever needed.
This flexibility is particularly advantageous in reinforcing learning, as it allows employees the freedom to revisit and absorb the training material at their own pace and according to their own schedule.
A custom HR video offers an innovative approach to training, addressing key learning challenges with visual appeal, engagement strategies, and flexible access. These qualities make them an indispensable tool in the arsenal of modern corporate training strategies.
How a Video Company Creates an Impactful Training HR Video
GIF by Juan Billy via GIPHY
Embarking on the journey of creating a custom HR video for employee training is a collaborative and strategic process, one that requires expertise, creativity, and a deep understanding of both educational principles and business objectives.
Working with a professional video creation company can transform this vision into reality. Here’s a step-by-step guide to understanding how these companies craft impactful training videos.
1. Initial Consultation and Objective Setting
The process of creating an HR video begins with an initial consultation, where the video company works closely with the client to understand their training objectives, target audience, and desired outcomes.
This phase is crucial for setting the tone and direction of your HR video, ensuring that it aligns with the company’s specific training needs and cultural nuances.
2. Scriptwriting and Storyboarding
The next step involves developing a script and storyboard. This is where the company’s scriptwriters and illustrators work together to transform the training objectives into a compelling narrative.
The storyboard outlines the visual and textual elements of the HR video, providing a blueprint of how the story will unfold. Depending on the training content and audience, the video company advises on the most effective style and format – be it animation, live-action, mixed media, or interactive elements.
4. Production and Animation
GIF by 9mmdigital via GIPHY
In this phase, your HR video comes to life.
Whether it’s filming live-action sequences or creating animations, this is where the technical expertise of the video company shines. High-quality visuals, professional voiceovers, and a well-synchronized audio-visual narrative are key to ensuring that your HR video is engaging and effective.
5. Feedback, Revisions, and Finalization
An iterative process of feedback and revisions is integral to achieving the perfect end product.
The video company works closely with the client to refine and tweak your HR video based on their feedback, ensuring that the final product is not just visually appealing but also fulfills its educational purpose.
6. Delivery and Implementation
Once the HR video is finalized, it is delivered in a format ready for implementation in the company’s training program. The video company may also provide guidance on how best to integrate the video into existing training modules or platforms.
Unlock the Future of Training With HR Video
GIF by Isaiah Cardona via GIPHY
Custom HR video represents a significant leap forward in the realm of employee training and development. In an age where attention spans are short and the need for effective, engaging training is at an all-time high, these videos offer a solution that is both innovative and practical.
The process of creating an HR video with a professional video company further adds to their effectiveness, ensuring that each piece of content is tailored to meet specific training needs and aligns with the company’s culture and objectives.
But with so many choices out there, how can you trust that your HR video is in the right hands?
With a wealth of experience and a track record of producing over 8000 plus videos, Promoshin can offer you the kind of high-caliber HR video that not only captures attention but also drives action.
Discover the perfect video for your needs by checking out our Video Idea Cheat Sheet to pick a video that’s right for you. Get pricing for our video services to have the perfect video made by Promoshin's video creation experts. Engage your audience with beautiful visuals today!